About Us
Our Vision
Meet Our Team
Alexander Burtea, PhD
Co-Founder & Chief Scientific Officer
Dr. Alexander Burtea, the brilliant mind behind ALUBaby’s inception, holds a PhD in Chemistry from the University of California, Irvine, and graduated Summa Cum Laude with a Bachelor of Science from California State University, Fullerton. His journey began with a personal challenge—he noticed the inconvenience of preparing formula while on-the-go with his own children and set out to create a solution. His vision for a disposable, on-the-go formula bottle sparked the idea that would eventually evolve into ALUBaby’s patented pouch design.
As ALUBaby’s Chief Scientific Officer, Alexander worked closely with the formula manufacturer in the Netherlands to create a high-quality, nutritious formula tailored to meet the needs of growing infants. Leveraging his scientific expertise, he played a key role in ensuring that the formula met the highest standards of safety and nutrition. Alexander’s passion for problem-solving and his commitment to improving the lives of parents everywhere are at the heart of ALUBaby’s success.
Victor Burtea, MBA
Co-Founder & Chief Executive Officer
Victor Burtea is the visionary behind ALUBaby. Armed with a Master’s degree in Business Administration and Management from Hope International University, Victor took the initial spark of an idea—to create an on-the-go disposable formula bottle—and transformed it into the revolutionary ALUBaby formula pouch. Instead of using a traditional bottle, Victor conceived a pouch with a frangible seal and a custom spout design that houses a built-in nipple under the cap.
His expertise in business and his commitment to innovation led him to collaborate with engineers and manufacturers to design the custom pouches, develop assembly line machinery, and scale production for mass distribution.
As the driving force behind ALUBaby, Victor used his knowledge and experience to turn this idea into a thriving family-owned business. His hands-on approach and dedication ensured that every aspect of the pouch design was optimized for convenience and quality, making life easier for parents everywhere. Victor’s leadership has been instrumental in launching ALUBaby and positioning it as a trusted name in baby nutrition. When he’s not focused on the business, Victor enjoys spending time with his family, drawing on his own experiences as a parent to continually improve the products.
Daniel Burtea
Co-Founder & Strategic Advisor
With over 40 years of experience as an entrepreneur and business owner, Daniel Burtea brought a wealth of knowledge and leadership to ALUBaby. Having successfully navigated multiple industries, Daniel’s business acumen and drive were pivotal in transforming the ALUBaby vision into a reality. As the primary financial backer of the project, Daniel played a crucial role in funding the development of the patented disposable formula pouch.
Beyond his financial contributions, Daniel also served as a mentor and motivator to his co-founders—his two sons, Victor and Alexander. He provided invaluable advice throughout the journey, helping the team overcome challenges and keep the project on track during obstacles. His decades of business experience ensured that ALUBaby had the resilience and foresight to thrive in a competitive market. Daniel’s entrepreneurial spirit and commitment to family values continue to drive the success of AluBaby today.